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Retailing 4Ed

Author: P.M Dunne

Retailing 4Ed by P.M Dunne presents a straightforward, data-driven approach to mastering customer service logistics, corporate retail store configurations, and consumer purchase analytics. The comprehensive management textbook covers inventory tracking workflows, supplier relationship optimization metrics, and predictive sales forecasting simulations. It serves as an introductory guidebook and perfect preparatory resource for retail store managers, small business owners, and corporate marketing students.

Language: English

Publisher: Cengage Learning

Year of Publication: 2001

Binding Type: HARD COVER

MRP: 11461 INR

Your Price: ₹10,889.00

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Retailing 4Ed

Summary Of Retailing 4Ed

Want to master the core principles driving commercial storefront layouts, corporate inventory pipeline tracking, multichannel retail economics, and strategic customer data monetization? Retailing 4Ed, co-authored by retail market experts P.M Dunne & R.F. Lusch and published by Dryden Press / Harcourt Brace, stands as an absolute retail management classic. This updated fourth edition details consumer buying behavior patterns, small business accounting frameworks, project management risk indicators, marketing plans, and retail scaling parameters with absolute corporate clarity. Essential for Indian MBA marketing students, retail managers, and corporate consultants lookng for clean, actionable management strategies. Spectrashop is your premier online destination for standard management references. Order your copy online now!

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Weight0.5 kg
Dimensions8 × 1 × 10 cm

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