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Purple Cow

Author: Seth Godin

Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It’s a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.

Language: English

Publisher: Penguin Books UK

Year of Publication: 2005

Binding Type: PAPERBACK

Number of Pages: 172

MRP: 599 INR

Your Price: 510.00

Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It’s a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.

[Source: Penguin Books]

Weight0.4 kg
Dimensions8 × 1 × 10 cm

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